As an entrepreneur, it is normal to be profit-oriented. However, there comes a time when you also need to look beyond making money and think about the greater good. Doing things other than for money opens a lot of opportunities for good karma. You can get good karma by using wholesale fashion jewelry for a good cause in the form of free positive PR, since you are establishing a relationship with your community. Aside from outright donations, here are other creative and effective ways to use wholesale fashion jewelry for a good cause.
2. Create a special “charity” wholesale fashion jewelry line. These could pre-selected pieces which when sold will be donated to a charity. You can add more meaning to this by associating it with a cause. For example, on Breast Cancer Awareness Month, donate your charity line to a breast cancer support group. Not only is this good for the soul, it is also a good way to differentiate yourself from other entrepreneurs in the wholesale fashion jewelry industry.
3. In addition to procuring your fashion items from a wholesale fashion jewelry supplier, you can encourage non-profit and charitable groups to contribute their own fashion jewelry designs or creations. Use your own online or offline jewelry business space to sell these specially designed items and donate a portion (or all) of the profit to the organizations that contributed them. By doing so, you can benefit from positive word-of-mouth advertising from these groups and you can also create a niche market.