1. Website – Selling anything over the internet is just as competitive as selling it in the real world. To rank with and higher than your competition, create a website where visitors can navigate and browse through wholesale jewelry collections and accessories. Remember that having a website plays a vital role in your business so don’t overlook this step. Professionally-taken photographs and well-displayed products are essential to keep audiences interested enough to look through wholesale jewelry products. A Paypal account to manage online payment transactions and an e-commerce application to virtually run your store are critical requirements to your website.
3. Correct Price – In the wholesale jewelry business, fixing the correct price means including the cost of resources and supplies, packaging expenses, overhead costs, and most especially the time and effort involved if you are selling handmade wholesale jewelry. Research competitors’ prices to give you an idea how to price wholesale brooches and wholesale earrings.
4. Marketing – The absence of a physical store means making up it up to internet marketing. A variety of both online and offline internet marketing techniques are available to spread the word for your online wholesale jewelry store. Register with search engines, sign up at forums/communities/blogs, and create a blog to do online marketing. Distribute flyers, brochures, catalogs, send emails, and include the web address of your store in business cards, letterheads, and all correspondences to network your store.
Setting up a business, whether online or offline, is never easy. This quick checklist aims to help you gain a competitive edge over competitors while also making a start-up wholesale jewelry business easy for you. At CERIJewelry.com, thousands of competitively-priced wholesale jewelry products are available for interested jewelry retailers.