Social shopping is a recent outlet the internet can offer for wholesalers. Social shopping is actually a combination of online shopping and networking. It helps e-commerce and wholesalers because consumers gather in online communities to discover, review, and recommend products. This helps them share recent finds, trends, and opinions with their friends and others in the online community. To keep it short and simple, social shopping is research. Opportunities created by word-of-mouth are priceless. How else can social shopping help your wholesale jewelry business?