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Reasons Why Selling Jewelry Online is Profitable in 2021

Are you looking for a sign to sell jewelry online? This article will convince you why selling jewelry online is worth the time and effort.

photo of a man in a white long sleeved-shirt holding a credit card in front of a laptop

Did you know that revenue in the jewelry industry amounts to $57,965,000 in 2021, according to Statista? The market is also expected to grow annually by 1.57% (CAGR 2021-2025). See, even in a pandemic, consumers still consider purchasing non-essential items like jewelry. These statistics are enough reason to assume that jewelry is a great niche to get into.

So if you are thinking about starting an online business, consider starting a fashion jewelry shop. Here are other reasons why selling jewelry is advantageous for first-time online sellers:

Jewelry is small.

fashion ring in an open white jewelry box on a white pleated fabric

Because jewelry pieces are small, they are very easy to pack and ship. You will only need small jewelry boxes, organza pouches, and small bubble mailers, so the capital on the packaging side is not too high. There is also a slight chance that any piece will break or get damaged when you ship them out.

Looking for jewelry suppliers is easy.

CerijJewelry Valentine's Day website banner

There are many wholesale fashion jewelry suppliers that you can find online. Picking the right supplier is easy, as you can compare each one just by checking out their websites. There is no need to leave the house and go to a huge warehouse or stock room. Searching for your supplier is as easy as shopping for jewelry for yourself.

Jewelry is a diverse product.

skull rings on display

The wide diversity of jewelry allows you to offer a wide range of options to your customers. You can sell pieces in different metals, gemstones, styles, and jewelry types. Although it’s advisable to start with one jewelry category, say fashion rings, you can offer these pieces in different colors and styles.

You can offer jewelry customization.

top shot of a female jewelry designer with her jewelry designs

You can give the option of having the jewelry pieces customized, like name engraving, customized stone colors, and others in which you give the buyer the freedom to choose a style. These special features will allow you to earn more money, as they will be considered additional services.

There are ready buyers online.

hand holding a gray card with a tablet on the background

Lastly, there are buyers online who are ready and willing to purchase jewelry. As mentioned earlier, the jewelry market is expected to grow yearly by 1.57%, making selling jewelry a profitable move. Aside from being fashion accessories, jewelry can be given as gifts for every occasion and passed down to generations as heirlooms, hence the need for these products.